Hi, I’m Rachel!

A Product Designer at CoinDesk.

I design and redesign technology into answers to everyday questions — products that fit your life your way.

Get in Touch
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RECENT WORK


NBCUniversal Logo Controlroom

NBCUniversal

UX DESIGN / UI DESIGN / DESIGN SYSTEM

What is it?

NBCUniversal Enterprise Tools - Video Content Delivery Management System.

What did I do?

I am currently working on making video content delivery more efficient for Operators at NBCUniversal. Also creating design system to help the CMS workflow to be more scalable.

Request Portfolio
Directus Logo Directus

Directus

UX DESIGN / UI DESIGN / DESIGN SYSTEM

What is it?

Directus is a customizable database management application.

What did I do?

I am currently working on redesigning the Directus 7 app. I am making the application more flexible, efficient, and user-friendly.

Launch Website Launch Demo
Screenshot of the Kalo app

Kalo App

UX DESIGN / UI DESIGN / BRANDING / INTERACTION DESIGN

What is it?

A style sharing and shopping application that allows the user to more easily locate and acquire fashion items.

What did I do?

Everything from an idea to the product launch. Came up with ideas for the application features, conducted user-research, built the wireframe, created prototypes, conducted user-testing, and launched the final product.

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TECH:ETHICS

CONFERENCE EXPERIENCE DESIGN / BRANDING / UX DESIGN / UI DESIGN

What is it?

A conference experience about ethical responsibility in technology.

What did I do?

Designed the entire experience including the details of before, during, and after: promotions, website, mobile application, and the actual conference experience.

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Officer Ollie

MOBILE INTERACTIVE GAME / UX DESIGN / UI DESIGN / ILLUSTRATION

What is it?

An interactive and fun experience designed to facilitate learning the history of Roosevelt Island in correlation to a walking tour!

What did I do?

Designed this AR game: illustration, character design, storyboarding, and user experience!

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FreshDirect

UX DESIGN / UI DESIGN

What is it?

A step further than home-delivered groceries: a healthy meal delivery service geared toward young and busy working adults — a way to have convenient, healthy meals.

What did I do?

Conducted user-experience research, participated in feature ideation, and constructed the website.

Microsoft Sharepoint sharepoint

Microsoft Sharepoint

WEBSITE DESIGN / UX DESIGN / UI DESIGN

What is it?

A connecting point between Microsoft employees — an internal networking web-based application.

What did I do?

Designed and built the website.


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Why Am I A Designer?

‘Why’ is the operative word! To me it is important to know ‘why’— why is one color representative of stop versus go, why do they say that negative space evokes silence, why do applications with visuals perform better than applications without them? My investment in design is twofold: wanting to know answers and wanting to provide answers.

Developing a product — an answer — with a surface that matches its spirit is key in any industry, but especially so in UX design where the purpose must correlate intrinsically to its image. If technology is shaped and reshaped effectively, the user’s experience might start with a question or a problem but a solution is the endgame. Product design is about providing that solution.

I design because it requires me to take responsibility for my ideas from start to finish.

More About Me